Brand guidelines on one page
Logo versions, clear space, colours with HEX, RGB and CMYK, fonts and the don’ts. Hand it to every printer and sign maker.
How to fill it inFree download · No email needed
The Free Trades Brand Kit
Eight templates and guides, 17 files in one ZIP, that put your logo on quotes, invoices, business cards, vans, workwear and social profiles. Edit them in Word or Google Docs, or print the PDFs.
- Word (.docx)
- Google Docs
- SVG
Free for personal and commercial use. Attribution appreciated.
Shown filled in with Coldbeck, an example brand from our studio.
What’s inside
Everything a trade business puts its logo on
Every template comes with a filled-in example, so you can see the finished look first, and blank sheets where you need them. Then swap in your own logo, colours and details.
Quote and invoice
A branded quote with a sign-to-accept line and a matching invoice with bank details. VAT and non-VAT ready.
What a good quote includes
Business card and letterhead
A UK 85 × 55 mm card with 3 mm bleed, ready for the printer, plus a Word letterhead that prints on plain A4.
Business card design guide
Social profile and cover sizes
The export size for eight platforms, drawn to scale, with the corners that get covered. Checked November 2026.
Every logo size, explained
Van and workwear placement guide
Where the logo, number and services go on a van, polo, hi-vis and cap, with typical sizes. A planning guide, not van artwork.
Need artwork for your van?
Colour palette builder
Pick five colours and test each one as text on white and on dark, with a filled-in example and a blank sheet.
How to choose logo colours
Email signatures
Three branded signatures. Unzip, open the file in your browser, click Copy and paste into Gmail or Outlook.
More signature layouts
Logo files explained
Which file goes to the printer, the sign maker, the embroiderer and the web designer, on one page.
Only have a JPG of your logo?How to use it
Ready in an afternoon
Download
One ZIP, no sign-up. Open the Word files in Word, or upload them to Google Drive and open them with Google Docs.
Make it yours
In the Word files, right-click the example logo and replace it with yours, then type in your colours, fonts and contact details once.
Send or print
Save as PDF for customers. Hand the guidelines and the placement guide to your printer before they start.
Licence
Free for personal and commercial use
Use the kit for your own business or your clients’ businesses, as often as you like. Attribution is appreciated, never required.
- Edit, print and send everything in it.
- Share this page with anyone who could use it.
- Please don’t resell the files or re-host them as your own download. Link here instead.
Citing it in an article? Luxbranding (2026), Free Trades Brand Kit, luxbranding.co.uk/free-trades-brand-kit/
What’s in the ZIP: 17 files in Trades-Brand-Kit/
- README.txt1 file
- 01-brand-guidelines/2 files
- 02-quote-and-invoice/2 files
- 03-social-sizes/2 files
- 04-van-and-workwear/2 files
- 05-business-card-and-letterhead/3 files
- 06-colour-palette/2 files
- 07-email-signatures/2 files
- 08-logo-files-explained/1 file
15 template and guide files, plus two READMEs.
When you want more than a template
A kit is only as good as the logo in it
Every template here works best with a logo built to be used small, big, in one colour and on a van. These are a few designs from our studio.
Logo Design
£129fixed price
Unlimited concepts and revisions within your brief, every file format, and stacked, horizontal and icon-only layouts all included.
See Logo DesignSee logo ideas for your tradeFree Growth Audit
Freeno obligation
A scorecard of your website, Google profile and reviews, search visibility, branding and social media, with the fixes ranked by importance.
Get your free auditLooking for something else? See all our free tools and templates.
Downloading. Want a logo worth putting on it? Logo Design is £129 with every layout included. See Logo Design
Questions
Before you download
Is the Trades Brand Kit really free, with no email sign-up?
Yes. The download button gives you the ZIP straight away. We don’t ask for your email and nothing is added to a mailing list.
Can I use the templates for my business, or for a client?
Yes. The kit is free for personal and commercial use, for your own business or a client’s. A link back to this page is appreciated if you share it, but it isn’t required. Please don’t resell the files or re-host them as your own download.
What software do I need?
Nothing paid. The Word files open in Microsoft Word and in Google Docs (upload them to Google Drive, then open with Google Docs). The PDFs open in any browser. The SVG files open in a browser or a free vector app such as Inkscape.
Can my printer use the business card file?
The print PDF is a standard UK 85 × 55 mm card with 3 mm bleed on every side, which is what most UK printers ask for. To change the name and details, edit the SVG in a free vector app such as Inkscape, or send your details with the PDF and ask your printer to set them. Ask for a proof before a full run.
Does the van guide give me artwork for my van?
No. It is a planning guide showing where the logo, phone number and services usually go. Vehicle graphics need artwork drawn to your van’s exact panels, which a sign maker or designer works out from the real vehicle.
Who is Coldbeck?
Coldbeck is an example brand from our studio, used to show every template finished. Replace it with your own logo and details.