Quick answer
A musician website that gets bookings puts the music first: a track and a live video on the homepage, then who you are and what you play, packages or a starting price for private events, a press kit for venues, a gig calendar, and a booking form asking for the date, venue and budget.
A wedding couple has shortlisted six bands. A pub landlord is filling Friday nights for the spring. A festival booker has two hundred applications. None of them will read your history. They will press play, watch thirty seconds of a live video, check whether you fit the event and the budget, and either enquire or move on. A musician website is a tool for that minute. Here is the checklist.
The checklist
| Section | What it needs | Done |
|---|---|---|
| Homepage | One great track and one live video, above the fold | ☐ |
| About | Short bio, line-up, genre, where you are based | ☐ |
| Music and video | Your best few tracks and live clips, not everything | ☐ |
| Packages or prices | For private events: what is included, from prices | ☐ |
| Press kit | Bio, photos, quotes, tech rider, downloadable | ☐ |
| Gig calendar | Upcoming dates, kept current | ☐ |
| Testimonials | From couples, venues and promoters | ☐ |
| Booking form | Date, venue, event type, budget, contact | ☐ |
| Mailing list | For fans, separate from bookings | ☐ |
Listen first, read later
- ☐ One track playable from the homepage, chosen for the people who book you most
- ☐ One live video, ideally a real gig with a real crowd
- ☐ Studio tracks and live clips kept separate, so bookers hear both
- ☐ No autoplay; let people press play themselves
A live video matters more than a polished recording, because bookers want to know you can hold a room. Use the embed codes that streaming and video platforms provide, such as YouTube’s embed option, and limit the number on any one page so it loads quickly.
Packages for private events
Wedding and party bookers compare acts on price and what is included. A packages section answers their questions before they ask:
- ☐ Set lengths and number of sets
- ☐ Line-up options, such as duo, trio or full band
- ☐ Extras: first-dance learning, DJ sets between sets, ceremony music
- ☐ Travel area and how travel is charged
- ☐ A “from” price for each package
- ☐ Deposit and booking terms in plain words
The press kit for venues and promoters
Venues and festivals want a press kit: a page or a single download with everything they need to book and promote you.
- ☐ A short bio in two lengths: fifty words and two hundred
- ☐ High-resolution photographs, landscape and portrait, with photographer credits
- ☐ Links to music, video and notable gigs
- ☐ Press quotes, if you have them
- ☐ Technical rider: line-up, stage size, inputs, power
- ☐ Your logo in usable formats
A band logo that works on posters, merch and social media makes a press kit look professional. Our guide to using your logo covers the versions you need, and our guide to poster design helps with gig posters.
Gig calendar and fan list
- ☐ Upcoming gigs with venue, town, date and ticket link
- ☐ Past gigs, briefly, as proof of activity
- ☐ Updated at least monthly; an empty or out-of-date calendar suggests you are not working
- ☐ A simple sign-up for fans, kept separate from the booking form
If you collect fan emails, follow the UK rules on consent for marketing emails; our guide to email marketing covers the basics.
A booking form bookers will use
- ☐ Date and start time
- ☐ Venue name and town
- ☐ Type of event and rough guest numbers
- ☐ Budget range
- ☐ Name, email and phone
- ☐ A promise of when you will reply
Asking for the date and budget up front saves hours of back and forth, and lets you reply quickly to the enquiries that fit. Test the form after every change; our post on a contact form that is not working covers the usual faults.
Rights and the boring bits
If you write and perform original music, organisations such as PRS for Music collect royalties when it is performed or broadcast. If you play covers, make sure the recordings and videos you share are ones you have the right to publish. The Musicians’ Union publishes advice on contracts, fees and booking terms for working musicians.
A worked example
A five-piece function band in Nottingham had a site that opened with a long biography and a gallery of promotional photographs. Bookers had to click three times to hear anything. The rebuild put a two-minute live medley video at the top of the homepage, with a play button for a studio track beside it. A packages page set out three line-ups with from prices and what each included. A booking form asked for the date, venue, guest numbers and budget. The press kit became a single page with downloadable photographs and the tech rider. Enquiries arrived with the information the band needed to quote on the same day.
Speed and phones
- ☐ Most bookers will first see your site on a phone, often from a link in a message
- ☐ Compress photographs before uploading
- ☐ Limit embeds to two or three per page
- ☐ Keep the booking button visible without scrolling far
Getting it built
Our one-page website is £299 and suits a solo artist or duo with a simple offer. For bands with packages, a press kit and a gig calendar, our custom WordPress website is £499 one-off for up to eight pages. All our prices are on the pricing page.
Get the UK Website Project Brief Template (free)
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Frequently asked questions
Does a musician need a website if they have social media? +
Social profiles are good for fans, but bookers, wedding couples and venues want one place with the music, the videos, the prices or packages and a way to enquire. A website gives you that, at an address you control, without an algorithm deciding who sees it. It also lets people find you by searching for your act type and area.
What is an electronic press kit? +
An electronic press kit, or EPK, is a page or downloadable file that gives promoters and journalists everything they need: a short biography, high-quality photographs, music and video links, notable gigs, press quotes, technical requirements and contact details. It saves bookers chasing you for information and makes you look organised.
Should I put prices on a musician website? +
For weddings, parties and corporate events, a 'from' price or a set of packages usually helps, because couples and planners compare acts on budget and skip sites that hide it. For venues and festivals, fees are usually negotiated, so a booking form asking for the date, venue and budget works better.
Can I embed my music from streaming platforms? +
Yes. Most streaming and video platforms provide embed codes, so visitors can listen without leaving your site. Keep embeds to a few of your best tracks and videos, because each one adds loading time. Make sure you have the rights to any recordings you share, especially covers and live recordings made by others.
