Case Study

Harvey Tree Services Ltd

Landscaping & Grounds
Harvey Tree Services Ltd, design work by Luxbranding

Tree surgery and grounds work is equal parts skill and trust — people are handing you access to their property and big, dangerous kit. The brand has to feel both expert and approachable.

The challenge

Harvey Tree Services wanted an identity that signalled care and craftsmanship, stood out on a chipper or a van, and looked at home on quotes, leaflets and a local Facebook page.

Our approach

We created a natural, characterful mark with a clean icon and an organic but professional palette — friendly enough for homeowners, sharp enough for commercial grounds contracts.

  • Primary and simplified marks for vehicles and workwear
  • Versions tuned for leaflets and social profiles
  • Full file pack for print and web

Harvey Tree Services came away with a brand that feels rooted, reliable and recognisably theirs.

What we delivered

Logo & brand design for Harvey Tree Services Ltd · Landscaping & Grounds

Harvey Tree Services' logo hides the job in the mark: a full tree canopy in vivid chartreuse with a climber silhouetted against the trunk forming part of the letterform. The high-vis green was chosen to echo arborist kit and stand out on dark vehicle wraps.

Designed from scratch

Original artwork created for this client, never a template or a recycled concept.

Unlimited revisions

Refined with the client until they were 100% happy before final sign-off.

Ready-to-use files

Delivered in the formats clients need for print, web, signage and social.

Logo Design from £129

Want a logo like this for your business?

Custom logo design from £129: original concepts, unlimited revisions, every file format and 3D mockups included. Most projects delivered in 5-10 days.